What Is A ‘Soft Black Girl Summer’? And Why I’m Vowing To Have One


With  Cottagecore fashion trending worldwide, the vibe has shifted undoubtedly to pastels, pinks, countryside, corsets, florals and frills, and the likes of @allureriah, @hillhousevintage and @biancalonesse have modeled this new era to perfection. Emitting something out of a renaissance painting or a scene from Downton Abbey, Soft Black Girl influencers are taking up space in a landscape where whiteness has only been permitted to occupy our imagination. And, whilst this trend is undoubtedly a pallet cleanser for our timelines, these images, staged and purposeful, are not only pleasing for the eye. Over their TikTok videos, soundbites tell us, “Welcome to Black woman Bare Minimum, a safe space where you can do the least, and bet the most.”





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